Event Management
McKenzie Arnold Group delivers comprehensive event management services, working closely with clients, venues, and contractors to ensure every detail is coordinated and nothing is overlooked.
Our consultative approach delivers a fully integrated event plan aligned with the client’s aims and objectives, with flexible service options tailored to meet individual requirements.
Keep your events safe, fresh, innovative, creative and engaging with our help.
We deliver exceptional events for private, corporate, and charitable clients, managing every stage from planning to execution. Partnering with trusted suppliers, we oversee all production elements while our in-house security and H&S teams ensure a safe, seamless, and memorable experience.
70%
Of safety-related issues at events relate to poor crowd management.
Security Journal UK
Incident Reduction
Implementing proper crowd control management can reduce event incidents by up to 30%.
CBRE UK.
For corporate or charitable events, McKenzie Arnold Group provides professional, reliable, and comprehensive Event Security Management solutions.
McKenzie Arnold Group delivers exceptional events across the UK, from community gatherings and festivals to high-profile sporting and state occasions. With decades of experience managing security, operations, and logistics at events like Notting Hill Carnival, Thruxton, and Donington Park, we provide seamless, end-to-end event solutions. From staging, AV, and production to artist bookings, hospitality, and VIP areas, we coordinate every detail with trusted suppliers and contractors.
Our integrated approach ensures every event is safe, professional, and unforgettable—taking the stress out of planning and bringing your vision to life.
Crowd Management
The McKenzie Arnold Group Crowd Management Team delivers end-to-end crowd management planning, execution, and review for high-profile and international events across the UK.
Working in partnership with event organisers and stakeholders, we deliver structured, controlled environments that protect attendees, staff, and assets while supporting the smooth and successful delivery of each event.
McKenzie Arnold Crowd Management delivers at:
- International Motor-Racing Events
- Live Music Festivals
- Concerts
- Film Premieres
- Product Launches
- Exhibitions
- Carnivals
- Airshows
- Parties
- Public Spaces
- Sporting Occasions
Our coordinated planning with all relevant organisations and agencies involved in the event, alongside close collaboration with the key stakeholders, and Safety Advisory Group.
Our approach addresses key operational considerations, including staffing levels, effective use of police resources, and staff welfare. Once finalised, the crowd management plan is delivered through structured training and briefings, ensuring all personnel understand their responsibilities for crowd movement, ingress and egress, evacuation procedures, and overall safety.
Case Studies
McKenzie Arnold Security Provision for Formula 1 British Grand Prix, Silverstone
In July 2025, McKenzie Arnold Security was contracted by the hospitality department at Silverstone Circuit to deliver comprehensive security and crowd management services during the Formula 1 British Grand Prix.
Queens State Funeral
McKenzie Arnold Group were extremely honoured to provide security and visitor management services for this historic event.
London ePrix Formula E
McKenzie Arnold successfully completed the security and crowd management at London’s first ever FIA electric single seater race weekend. McKenzie Arnold was on site covering the build, event and breakdown period for over three weeks.
Notting Hill Carnival Security
Due to our unrivalled operational performance and ability, MAG are the longest serving crowd management suppliers in LNHC’s 50-year history. First awarded the contract in 2013, we are pleased to be a supporting partner.
Event Security
We provide comprehensive event security services, delivering structured crowd management, access control, and stewarding solutions for events of all sizes.
Our highly trained personnel operate with professionalism, discretion, and authority, ensuring the safety of guests, staff, and assets while maintaining compliance with licensing and regulatory requirements. From planning through to execution, we work closely with event organisers to mitigate risk, manage incidents effectively, and deliver a secure, well-controlled environment.
Challenges We're Seeing
With increased public awareness following the introduction of Martyn’s Law, expectations around event safety and risk management have risen, while poorly managed events can quickly attract negative attention on social media.
We work closely with event organisers to deliver events that are secure, well-managed, and enjoyable. Our teams are trained to identify early risks and respond swiftly, maintaining a safe and positive environment for all attendees.
85+ million
People attend events in the UK each year.
Liveforce.
6%
of Brits feel concerned for their safety when attending public gatherings.
Heald.
Our consultative approach delivers a fully integrated event plan aligned with the client’s objectives.
We achieve this through the culmination of planning by all the individual organisations and agencies involved in the event, and collaboration with the safety advisory group. In this, we consider many factors, including required staff numbers, reduction of police officers and staff welfare.
Upon completion of this crowd management plan, we communicate to all team members through training and presentations. This is to ensure that every staff member at each event is fully briefed on their individual roles relating to ingress and egress, how to manage evacuations and crowd safety.
Recruitment
A professional and effective service is achieved through the careful selection of highly capable personnel.
Training
Our teams are fully trained to handle a wide range of scenarios, including counter-terrorism awareness, while also receiving comprehensive customer service training to ensure a professional and positive experience for all guests.
Data
Cutting-edge software drives our data-led approach, enabling real-time monitoring for rapid response when it matters most. This insight not only supports key performance metrics but also shapes smarter, more effective strategies for every event.
Management
We strive to add value at every management visit, whether through stakeholder engagement or delivering targeted training in response to emerging risks.
Hospitality
"A trusted provider of professional security services for the hospitality industry across the UK."
We cover all aspects of hospitality providing friendly and welcoming staff for your guests or visitors.
Our team consists of fully briefed brand ambassadors, ex cabin crew, multilingual team members, front of house and experienced hosts and hostesses from all manner of events. This includes private parties, charity events to luxury VIP corporate black-tie events.
Our front-of-house personnel provide professional guest management and venue security across stadiums, festivals, motorsport events, and gala dinners.
Our team oversees access control and guest management, verifies bookings, conducts professional meet-and-greet procedures, escorts guests to designated areas, maintains a visible security presence throughout the venue, and responds swiftly to incidents, concerns, or complaints to ensure a safe and controlled environment.